Information below is taken from the following link: http://www.imdb.com/title/tt1245492/
A group of celebrities and glamorous people head to a party at James Franco’s house – yes, James Franco’s. However, their anarchic fun, endless drinking and drug-consuming is violently stopped when the apocalypse begins.
Rihanna slapping Michael Cera in the face for fondling her bottom. Michael Cera being impaled on a sign post. Jona Hill being possessed by the devil. Seth Rogen’s house setting on fire. Emma Watson with a pick-axe. Danny McBride masturbating over an issue of Penthouse. Do I need to say more?
This Is The End is the movie where you see celebrities playing themselves, and then dying in ludicrous ways or arguing over who’s going to have a Mars Bar. It’s great entertainment and contains set-piece after set-piece, self-referential gag after self-referential gag. Half of the fun is in guessing the movie references. It’s an excellent send-up of celebrities – and also a fine genre-parody as well: taking heavy influence from apocalyptic dramas, psychological thrillers, and of course, The Exorcist. The movie takes the conventions, amps them up to 11, and ridicules them. Take the opening apocalypse sequence: cars crash into buildings, bodies fly in the air like weightless boxes being left on a see-saw; furthermore to this: random items of furniture (or bits of wall and ceiling) crush people to death. Heads and body parts fly. All of this with celebrities playing themselves. The actors are in the movie, as opposed to the characters they portray.
This Is The End doesn’t just enjoy being a self-referential parody, it relishes in it as well.
The ‘characters’ are stripped down to the bare-bones stereotypes – more importantly, the way they are portrayed in the media/in their films. Remember how in Being John Malkovich, John Malkovich is sarcastic and incredulously angry – the same here, but in a less intelligent, and more anarchical and silly kind of way. Characters don’t just refer to each other by first names or nicknames – but by full names: “It’s Seth Rogen!”, “It’s Emma Watson!”, “It’s Channing Tatum!”
However, unlike Being John Malkovich, or most recently – Cabin in The Woods, the film doesn’t concern making a statement about the film industry. Which is fine. It’s just silly camp fun. But, could it have been sillier? Could there have been more cameos. As much as I liked it, I can’t help but think that I wanted more.
This Is The End is the kind of film where after it having ended an hour ago, you realise it wasn’t as good as you originally thought it was.
Ridiculously silly fun, with bonkers post-modern humour. However, it’s not nearly as memorable or as impactful as it should have been.